LOCAL LEGENDS: Leaving legacies of hope, transforming financial challenges into opportunities


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In today’s world, where financial stability often feels out of reach, Creditaid has emerged as a steadfast ally for Canadians.

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For more than three decades, this local credit counselling company has guided individuals and families through the maze of debt. They help clients regain control of their finances and their lives. They have become a beacon of financial hope. Their operations have expanded to four provinces. If you find yourself in Manitoba, Saskatchewan, Alberta, or British Columbia, Creditaid offers a lifeline to those burdened by financial stress.

Creditaid’s managing director is Marla Waters, whose dedication and passion shine through in every aspect of the company’s operations.

“Our goal is to be the first step in helping individuals get back on track with their debt,” said Waters. “We understand that debt can be incredibly stressful, and we’re here to reduce that burden and help our clients regain control of their financial lives.”

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With its unique approach to debt management, Creditaid reflects its commitment to making a difference. This philosophy extends beyond its clients to community organizations like Habitat for Humanity, demonstrating Creditaid’s dedication to improving financial well-being at all levels.

Their approach is to simplify clients’ financial obligations, which often results in significantly reduced interest rates, sometimes as low as 0%. This lightens the financial burden and brings clients a profound sense of relief and peace of mind. Knowing they are on the path to economic recovery affects their pocketbook and hearts.

Creditaid’s personalized approach to each client’s financial situation sets it apart.

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“We understand that times are tough, and life can throw unexpected challenges our way,” said Waters. “There’s no need to be embarrassed about your financial situation. We’re here to help, not to judge. This is a safe place.”

The company’s team of credit counsellors embodies this compassionate approach. Known for their kindness, understanding and insight, these professionals work closely with clients to develop strategies that lead to financial stability and security. From guiding budgeting and financial planning to offering tools and resources for long-term success, Creditaid ensures clients feel supported throughout their journey. This personal touch is what sets Creditaid apart from other financial services providers.

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One of the biggest challenges in addressing debt is the fear of taking the first step. Many individuals hesitate to seek help, often waiting until their financial situation becomes unmanageable. Waters emphasizes the importance of reaching out sooner rather than later.

“The sooner people come to talk to Creditaid, the better,” Waters said. “We offer a free initial consultation, and we encourage anyone struggling with debt to contact us before it becomes too stressful.” This proactive approach can empower you to take control of your financial future.”

Building a long history of solid relationships with creditors is another critical factor in the company’s success. These relationships enable Creditaid to negotiate on behalf of clients, reducing interest rates and setting up lower monthly payments.

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They understand that their long-standing membership with the Better Business Bureau (BBB) is also a testament to its integrity and commitment to maintaining the highest service standards. Yet beyond credentials and accolades, what truly sets Creditaid apart is its unwavering commitment to helping people navigate the often overwhelming world of debt.

If a client faces collection calls or has received a legal letter from a creditor, Creditaid can assist. The company’s expertise in these matters can make a difference, helping clients avoid further legal complications and find a path forward.

Consider John’s story as a testament to Creditaid’s transformative impact. A middle-aged father found himself drowning in debt due to a series of unexpected life events. A job loss, medical bills, and rising living costs left him feeling overwhelmed and hopeless. That’s when John reached out to Creditaid. His story is a powerful example of how Creditaid’s services can turn seemingly dire financial situations into hopeful ones.

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“I was embarrassed to admit how bad things had gotten,” John recalled. “But from the moment I spoke with Marla, I knew I was in good hands. She didn’t judge me — she just wanted to help.

“And for the first time in years, I felt like I could breathe again.”

Today, John is debt-free and shares his story with others who are struggling.

“If you’re feeling hopeless, don’t wait,” he urged. “Creditaid can help you just like they helped me.”

As Creditaid continues to grow and expand its reach, one thing remains constant: its unwavering commitment to helping Canadians achieve financial freedom. Whether you’re dealing with overwhelming debt, need help with budgeting and financial planning, or simply looking for guidance on better managing your finances, Creditaid is here to help. Our services include debt management, financial planning, negotiation with creditors, and more.

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For those ready to take control of their financial future, Creditaid offers a beacon of hope and a path to lasting economic stability.

“We’re not just here to help people manage their debt,“ said Waters. “We are here to help them build a better future.

“If you’re feeling stuck in debt, remember that every journey begins with a single step — take that step today with Creditaid.”

Debt may not be a subject of your daily conversations, but if you or someone you know is struggling with debt, contact my friend Marla and her team at Creditaid. You can find them at 301-865 Henderson Highway, visit their website at www.creditaid.ca or call them at 204-987-6890.

In today’s world, where financial challenges are real, Creditaid is a trusted partner. They are ready to guide you toward a brighter, more secure, debt-free future. Give my friend Marla Waters and her team a call today and let her know Art sent it to you.

— Art Alexander is president of Art Alexander and Associates. Connect with Art at art@artalexander.ca.

Have thoughts on what’s going on in Winnipeg, Manitoba, Canada or across the world? Send us a letter to the editor at wpgsun.letters@kleinmedia.ca

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